Industry: Food & Beverage

Take a look at our blog posts, guides and advice topics on retail management for the food and beverage industry. Explore case studies and find tactics used by businesses that operate in the food and drinks sector to help improve sales of these Fast-Moving Consumer Goods (FMCG) items. This is a highly competitive area and often the companies who operate in this sector have to ensure that the technology they use is cutting edge. Explore all the latest industry trends and news from the Food & Beverage industry from retail to manufacturing.

Blog
Case Study
Leading water brand achieved 3.81x ROI
Discover how a leading water brand transformed its merchandising strategy with Trax’s Signal-Based Merchandising, achieving an impressive 3.81x ROI. Faced with persistent out-of-stock challenges and inconsistent planogram execution in CVS stores, the brand sought a more responsive approach to enhance product availability and shopper satisfaction. By leveraging real-time insights and dynamic tasking, Trax helped the brand not only address immediate issues but also build smarter, adaptive operations. The results? Significant sales uplift and a remarkable drop in out-of-stocks. Dive into the full case study to learn how this innovative solution reshaped retail performance.
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Blog
Case Study
Frozen fruit brand OOS solution
How did a fast-growing frozen fruit snack brand overcome significant out-of-stock (OOS) challenges and recover $550k in lost sales? By leveraging Trax's innovative Signal-Based Merchandising program, they transformed their inventory management across nearly 2,000 Target stores. With real-time insights and agile field support, the brand achieved a remarkable reduction in OOS rates and improved shopper experiences. Discover how this strategic partnership not only addressed immediate availability issues but also unlocked new growth opportunities, showcasing the power of data-driven solutions in the retail landscape. Ready to tackle your OOS challenges? Read on to learn more!
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Blog
Case Study
Dairy brand increased sales and cut stockouts at Walmart
Discover how a leading dairy brand transformed its sales strategy at Walmart by leveraging real-time insights to tackle inventory challenges. Faced with stockouts during a critical promotional period, the brand implemented Trax's Signal-Based Merchandising program, resulting in a remarkable $2.3 million in incremental sales. With a focus on improving shelf conditions and backroom inventory, the brand achieved a 5.5x return on investment and enhanced on-shelf availability. Learn how data-driven actions not only resolved immediate issues but also set the stage for long-term success in a competitive retail landscape. Dive into the full case study to uncover the details!
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  • Videos & Webinars
Behind the Numbers: Signal-Based Merchandising and The Impact of the Empty Shelf
Our very own David Gottlieb joins EMARKETER‘s Behind the Numbers to discuss the impact of empty shelves in retail and how Trax’s Signal-Based Merchandising (SBM) helps p...
In the fast-paced world of retail, understanding consumer behavior is crucial. "Behind the Numbers: Signal-Based Merchandising and The Impact of the Empty Shelf" delves into the intricate relationship between stock availability and sales performance. Discover how data-driven insights can transform your merchandising strategies, ensuring that your shelves are never empty when customers are ready to buy. Explore the hidden signals that drive purchasing decisions and learn how to leverage them to enhance customer satisfaction and boost your bottom line. Don’t miss out on the opportunity to turn insights into action and elevate your retail game!
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Blog
Case Study
Tyson + Trax: The Power of In-store Data in Retail Execution
In today’s competitive retail landscape, winning at retail execution is no easy feat. However, one strategy that has proven to be effective is leveraging in-store data. This...
In today's competitive retail landscape, winning at retail execution is no easy feat. However, one strategy that has proven to be effective is leveraging in-store data. This was a key topic discussed at the recent Path to Purchase Retail Media Summit in a session led by Trax and Tyson Foods. The session, titled, "Insight to Impact: Using In-Store Data for Retail Execution Strategies,", presented by Sean O’Dowd, Sales Director at Trax and Matt Roughton, Director of Category & Shopper Strategy at Tyson Foods; delved into the power of utilizing in-store data to drive impactful retail execution. In this article, we will explore the key takeaways from the session and highlight the importance of utilizing in-store data in today's retail landscape.
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